Andy's Eco Media is an enterprise project that I have been pursuing for many years since it's inception. The mission is to create an establishment that focuses on pragmatic and accessible research and education in oceanography and marine biology. The elements of pragmatism and accessibility are highly important because they are the two most powerful components motivating politics and the general public. Individuals are only motivated by ideas and topics which they can understand and be involved in, this is why a strong part of my focus is in aquaculture.

For better or worse, aquaculture has the power to sustain the masses. Understanding aquaculture, whether ornamental or otherwise, gives us an opportunity to marvel at the beauty and intricacy of natural processes. For some reef aquarium keepers, cnidarians are a hollow game of collecting and perverse obsession for particular types and colors. I want my customers, clients, and constituents to see more than that in our pursuit. This is a discipline that is capable of doing so much more for us, for science, and the general public. But we can only be effective at educating and inspiring when we share our endeavors with friends, family, and acquaintances. This is why I created Andy's Eco Media, and I hope you will share this and your own experiences with others as well.

Sincerely, with optimism,
Andy Long